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Ever since their inception, meme coins have been considered as risky investments in the world of cryptocurrency. They are inspired by internet trends in popular culture, and are often endorsed by celebrities. They generally do not have any real-world utility, other than token holders’ enjoyment of the memes behind each coin. It all started with the birth of Dogecoin, founded by Jackson Palmer and Billy Markus, which quickly developed an active community. Soon after DOGE’s popularity, Shiba Inu became the successor to new meme tokens, followed by Pepe.
| Meme Coin & ICO | Launched In | Current Price | Market Capitalisation |
| Dogecoin | December 2013 | $ 0.158612 | $ 24,079,063,863 |
| Shiba Inu | August 2020 | $ 0.000009 | $ 5,135,864,438 |
| Pepe | April 2023 | $ 0.000005 | $ 2,022,605,029 |
| Floki Inu | June 2021 | $ 0.000053 | $ 508,837,145 |
Dogecoin emerged in 2013 as a cryptocurrency, paying homage to popular internet memes, featuring the Shiba Inu dog. DOGE has an unlimited token supply of around 151 billion, unlike Bitcoin.
DOGE is primarily used for microtransactions and online tipping. Many firms have filed for a spot DOGE ETF, but the SEC has postponed their decision-making to early 2026. With an ETF-powered DOGE fund on the horizon, investors could be eyeing this coin as a potential source of investment, closer to the SEC verdict.
Shiba Inu is another popular “Doge” meme token, featuring the Shiba Inu. SHIB is an ERC-20 token, built on Ethereum’s proof-of-stake network to provide greater security and have a low energy footprint. Investors benefit from SHIB’s universe, which spans Shiboshi NFTs, a decentralised exchange called ShibaSwap, along with other features like Shibarium Layer 2 scaling solution, a developing Shibaverse metaverse, and other companion tokens like LEASH and BONE.
Another promising meme token, Pepe, is an ERC-20 meme token built on Ethereum. It had a strong launch in 2023, shaking the entire crypto market. With whales stacking massive amounts of PEPE tokens, investors are looking optimistic.
PEPE is secured by 32 ETH validators, and leans completely into its meme token roots – zero transaction taxes, complete transparency in utility promises. Pepe has a devoted chain of token holders who have journeyed through Twitter virality and CoinMarketCap tracking to CEX listing, which culminated in the “meme takeover” push on Tier 1 platforms.
Floki Inu is another dog-based meme token, which quickly turned into a recognisable crypto after its launch in 2021. It was inspired by Elon Musk’s Shiba Inu pet and backed by a global community, owing to its blend of exciting meme culture and ongoing development.
Floki Inu’s extensive ecosystem has strong community engagement through “Floki Vikings” and an immersive metaverse game called “Valhalla”, where players can generate FLOKI tokens using avatars.
To know the risk profile and growth potential of a meme cryptocurrency, investors should evaluate its market cap and tokenomics.
Established meme coins like DOGE and SHIB have a larger market cap, reflecting higher liquidity and stability, while new meme coins have lower market caps, indicating higher risk and volatility.
Added to the capitalisation, the token’s distribution and supply also need to be considered. High token supply makes it difficult for a meme coin to obtain a significant value. Investors need to be wary of coins with small groups of developers or “whales” controlling a large portion of the token supply, as this can increase the risk of price manipulation.
Before you start investing in new meme coins, look at the token’s backbone – community. A loyal and engaged community will show the token’s sustainability across social platforms like X, Telegram, Discord, and Reddit.
Hype also plays an important role in making a meme coin viral. Social media trends affect the visibility and prices of meme coins, but it can be a double-edged sword, since hype can result in pump-and-dump schemes and extreme volatility.
In 2025, investors in the crypto market are looking for meme cryptocurrency tokens that offer both real-world experience and hype. Real-world utility indicates a token’s long-term value and sustainability, while hype drives explosive gains in the short run.
Many new coins have chased hype to build active and creative communities, but successful investors are not interested in only one-time pumps but ongoing performance and participation.
Liquidity is a critical factor to consider while choosing meme coins. Larger liquidity pools handle larger buy and sell orders without creating substantial price slippage. Investors also need to consider the type of exchanges available, including centralised exchanges and decentralised exchanges.
Meme tokens are known to follow a predictable trajectory wherein the tokens are launched on a decentralised exchange before they expand to a larger and more regulated centralised platform.
Meme coins investments are extremely volatile, meaning traders or investors can lose a significant portion or all of your investment. Unlike already established cryptocurrencies such as Bitcoin or Ethereum, most meme coins lack intrinsic value, and their price is primarily driven by social media hype and community sentiment. Many meme coin can offer profit but yet to consider that long-term investment prospects are low.
Most promising meme tokens are launched during their presale. Crypto presales allow early investors to invest in these projects at lower prices, before they’re launched on the exchanges. Look for important announcements on the official website and social media pages to learn about the project and then plan out your investment during these early presale opportunities.
Meme coins are purely for speculative trading. Tokens with a larger market cap may have certain use cases, but the lion’s share of the meme market is almost like the gambling industry; high risk is associated with high rewards.
Moreover, the meme token industry has numerous rug pulls and pump-and-dump schemes. This means only a few token holders can gain from meme token investments, especially those who can identify trends early on and exit the crypto market in due time.
Many meme tokens are community-driven, and therefore, it is important to understand that their popularity and value are derived from social buzz and not fundamental utility. The way they earn traction, makes them extremely volatile and hype-dependent.
In the world of crypto, investors often need to explore between centralised (CEX) and decentralised exchanges (DEX). The choice between the two boils down to the trade-off between user-friendliness and asset control. Beginners prefer using CEXs that offer higher liquidity, while professional investors who look for added privacy and direct control of their funds go for DEXs.
Given their high-risk nature, meme coins need to be stored in secure wallets. Users need to buy and store them in secure wallets. Investors can choose between non-custodial ones that give them full control of their assets or custodian wallets that are managed by third parties like an exchange.
Scams and rug pulls are rampant in the crypto world, especially in the meme token industry. It is important to recognise volatile meme tokens that are based on hype and have no real-world utility. Investors should conduct their own research and due diligence and use a risk-averse approach to avoid substantial financial losses.
To buy meme coins safely –
In the meme world, Dogecoin will always be the iconic one that originated as a joke in 2013 and rapidly earned popularity as an excellent way to have fun with cryptocurrencies. Note that meme culture can be a liability in an ecosystem that’s constantly shifting towards utility.
Although there are a variety of meme coins, most of them burn out while only a few prominent projects remain attractive and drive the market momentum. Investment risks are present in meme coins, but investors with a long-term trading outlook and portfolio diversification can have a successful transition into meme coin projects.
If you’re interested in small trades, aiming to make profits from fun, community-oriented cryptocurrencies, and participate in a different asset type, meme tokens can be an excellent way to become involved. They have reached a higher level of popularity, highlighting how their social aspect can directly impact the crypto market and their individual performances.
However, note that the prospect of scam projects and volatility is much higher in meme tokens than in any other cryptocurrencies. So, before you buy meme tokens, make sure that you carry out thorough research and consider the token’s long-term value and the growth of the broader meme token market.
Meme coin investments are similar to gambling, having a high risk-to-reward ratio. Investors looking for long-term wealth may want to look for other cryptocurrencies than meme coins.
New meme coins that can explode in 2025 are Pepe and Floki Inu, along with Dogecoin and Shiba Inu, the leaders of the meme coin industry.
To purchase meme coins instantly, create an account with a well-known centralised exchange and pay with a debit or credit card. However, for less common, newer meme tokens, only a decentralised exchange can be used to purchase.
Pepenode and Maxi Doge have great potential to reach 1000x by the end of 2025.
Dogecoin, the first meme-based coin, has the highest potential, followed by Shiba Inu, Pepe, and Floki Inu.
Reaching 1 USD depends on supply and market cap, and most meme coins have huge supplies that make that target 1 USD difficult to achieve.
Its highly unlikely that the price of Pepe coin will hit 1 USD. At the time of writing this the price is hovering around 0.05 USD. Overall it will require strong bull movement to reach the target in near future.
Dogecoin could reach 1 USD in 2025, but it’s very unlikely given the current price of Dogecoin is 0.18 USD, unless a major crypto bull run and strong adoption occur; otherwise, it may stay around 0.30 – 0.70 USD.
Small cryptos that could explode in 2026 include, Little Pepe and Hedera. Driven by growth in AI, meme-coin hype, and enterprise blockchain adoption. Do note that the listed coins are high-risk, high-reward bets.