
- Amdax targets 1% BTC and eyes Euronext listing.
- Institutional Bitcoin demand remains strong.
- European firms embrace Bitcoin reserves.
Amdax, a Dutch cryptocurrency services firm, has announced a new cryptocurrency-related corporate treasury program, AMBTS B.V., that will list on the stock exchange Euronext Amsterdam. Such aggressive action follows the increased adoption of Bitcoin by European companies’ treasury reserve strategies as institutional demand grows.
AMBTS Targets 1% of Bitcoin Supply
AMBTS will be independent of Amdax and intends to gather 1% of all the Bitcoins circulating. As the BTC is now traded at approximately $115,000, this would require more than $24 billion in capital. The company has a multi-stage financing plan through both private and public financing sources, with long-term capital growth and value growth per share.
JUST IN: 🇳🇱 Amdax plans to launch a #Bitcoin treasury company called AMBTS on the Dutch stock exchange.
Aims to own atleast 1% of bitcoin supply pic.twitter.com/b1DETGvp0a
— Bitcoin Magazine (@BitcoinMagazine) August 18, 2025
Lucas Wensing, CEO of Amdax, underlined that the time is perfect. He indicated this increasing corporate interest and also observed that more than 10% of Bitcoin is currently in the possession of institutions, governments, and corporations worldwide.
European Firms Turning to Bitcoin Reserves
The move also makes Amdax one of at least 15 European companies that own Bitcoin on its books. These are Germany’s Bitcoin Group, which holds 3,605 BTC, the UK Smarter Web Company, which has 2,395 BTC, the France Blockchain Group, and more than 1,000 BTC Satsuma Technology.
Smaller companies such as H100 Group, based in Sweden, CoinShares, and Vanadi Coffee also contribute to the increasing trend. The majority of these companies do not have more than 1,000 BTC and offer a wider European entry to digital hedges.
The first round of financing for AMBTS will be provided through investment by individuals. The going-in proceeds will be handy to start the Bitcoin acquisitions in small portions rather than massive chunks, but by reducing the impact on the market and giving an indication of a low-key long-term strategy.
Amdax Focuses on Security and Transparency First
Amdax prioritizes security. It has collaborated with Custodiex, a UK-based crypto custodian that has attained industry-grade certifications to guarantee the safe custody of digital assets. This joint venture provides a greater level of investor security as investors look to gain a legal and safe market to enter the world of Bitcoin.
AMBTS has more than holding Bitcoin as its purpose. It can be an on-ramp to traditional investors interested in having BTC exposure, without accruing the technical costs (and risks) of wallets or private keys. Listing a regulated market on Euronext provides services and transparency to a top European financial market.
This action will attract institutional interest in the industry, which may open the doors to further crypto-oriented treasury firms in Europe.
