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Auckland based startup company TradeWindow has raised $2.7 million in a seed round, in which ASB bank owns a stake of 21%. TradeWindow sells SaaS (Software as a service) supply chain solution to eliminate all the complex components in an export or import order.
This makes ASB bank, the second-largest shareholder of TradeWindow after its founder AJ Smith. The seed round also saw the New Caledonia-based Leroux office and their Auckland-based partner Te Hana consulting. ASB bank is the Commonwealth Bank of Australia, operating from New Zealand that provides a wide range of financial services including business, retail, fund management, and insurance, to name a few.
This partnership with the ASB bank focusses on helping the companies to get a single dashboard that will have all the elements starting from payment gateways to insurance to regulating customs paperwork.
Swati is an experienced crypto writer and content strategist with deep roots in the Web3 ecosystem, specializing in market trends...Swati is an experienced crypto writer and content strategist with deep roots in the Web3 ecosystem, specializing in market trends and blockchain culture. With a background at Shiba Inu and CoinEx, Swati brings a unique blend of industry insight and creative storytelling to the crypto space. Swati consistently delivers high-quality, timely, and engaging content that resonates with both industry veterans and newcomers. Swati’s work reflects a strong understanding of the ever-evolving crypto ecosystem, providing valuable insights supported by thorough research and real-world experience.
